Background: Furniture manufacturers new supplier qualification, after identification and selection

The Challenge:

The FRD Center Client for this project was a major Norwegian company, a furniture manufacturer with clients all over the world, mainly owners of conference halls, cinema theatres and auditories. The Norwegian company is a producer of speciality chairs and upholstered furniture. The Company was looking for furniture manufacturers new supplier qualification in Romania and  Eastern Europe in order to outsource part of their production to the low cost countries in Europe. They hired FRD Center for services related to furniture manufacturers new supplier qualification.

The Solution:

FRD Center was hired to generate a comprehensive new supplier search and selection in Romania in the market of furniture manufacturers of speciality chairs for cinemas and conference halls.

The FRD Center team developed a thorough search and selection process, approached the selected local manufacturers at Decision Maker level, assessed their capabilities and availability and prepared for the Client a detailed report with recommendations and the direct contact details of the Romanian Managers.

The Client directly contacted the shortlisted Romanian furniture manufacturers and initiated direct discussions and negotiations with the Decision Makers.

How to reach reliable furniture manufacturers in Romania, Poland, Ukraine, Turkey or Slovakia? How to approach at decision maker level potential new suppliers in the low cost countries in East Europe? There are numerous manufacturers of quality solid wood furniture, such as dining chairs, in Romania and in other markets in Emerging Europe. Do you need support to identify, select and approach in the local languages the producers in countries in Eastern Europe such as Serbia, Lithuania, Hungary, Bulgaria? To contact their managers in the local languages and initiate qualification and request for offer? For more details contact the FRD Center at email

For example, according to EUROSTAT, Romania produced in 2019 wooden bedroom furniture worth of more than 149.2 mEUR and wooden furniture for the dining-room and living-room worth of almost 780 mEUR, while Poland produced such furniture for dining-room and living-room with a value of more than 1.6 bnEUR.

More details about the FRD Center New Supplier Identification and Qualification  Services are available at this link:

How to reach reliable manufacturers in Romania, Ukraine or Slovakia? How to approach at decision maker level potential suppliers in the emerging economies in Central Eastern Europe? How to correctly identify and select local producers in countries in Eastern Europe such as Serbia, Lithuania, Hungary, Bulgaria or Poland?

For the The FRD Center “How to find new suppliers in Eastern Europe” Guide go to

For a FRD Center newsletter on the  Furniture Manufacturing in CE Europe Eastern Europe SE Europe 2018 – Romania, Poland, Turkey, Bulgaria, Lithuania, Serbia available for free download go to

How to reach the Decision Makers in the retail furniture manufacturers in Romania and Eastern Europe? According to FRD Center research, there are over 50 producers of commercial furniture in Romania, with a cumulated turnover of over 45 mEUR in 2018. More details at

What is the situation of Furniture Manufacturing in CE Europe, Eastern Europe and SE Europe ?

Who are the best qualified local manufacturers in CE Europe and SE Europe? How to find qualified local producers in low cost countries in Eastern Europe? Which are the most relevant furniture manufacturers in Poland and in Lithuania? How to find qualified local furniture producers in Romania or in Turkey?  More details at

More details about Market Expansion opportunities in Romania and Eastern Europe are available in the FRD Center businessblog at