Our market entry consulting services in Emerging Markets in Eastern Europe such as Romania allow the client to develop and implement a realistic market entry strategy based on the complex analysis of local and regional market specifics, to meet the Decision Makers of the local relevant companies and organisations that are genuinely interested to initiate a business collaboration and strategic partnership.

To foreign companies interested to export, outsource, acquire local players, find new suppliers, invest, relocate their operations, manufacture or distribute in Romania and the region, FRD Center offers complete market entry services such as:

Sectors consulted on behalf of our clients include: engineering, electric and electronic equipment, BPO and call centers, healthcare, HVAC-R, metalworking, private medical services, automotive, industrial manufacturing, waste management, precision tools, foods & beverages, health supplements, agribusiness, wastewater treatment, agriculture and agrotechnology, digitalisation, construction, building and infrastructure, oils and lubricants, energy efficiency, telecom, mobile and wireless communications, IT&C, renewable energy, software, automation, banking, paints and varnishes, financial services, chemicals, electronics, human and veterinary pharmaceuticals, laboratory, medical devices and health equipment, retail, hospitality, FMCG, textiles, garments and knitwear, agricultural and construction equipment, printing, distribution, transportation and logistics, furniture manufacturing and retail, imports and distribution.

Our approach starts with identifying the Client’s needs and specific requirements. If required, we generate a comprehensive market study with Competitor Analysis and specific Opportunity Assessment Analysis which may include mystery shopping to competitors in the market.

For Target Origination we provide services in confidence, when so required. Assessment of interest to sell or to attract a Strategic Partner / Joint Venture is one of our services.

For the Business Partners Search & Selection, if the Client needs, we provide logistic support with itineraries, business meetings and setting up operations, as well as follow-up services.

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